Crypto.com, one of many main digital asset exchanges on the earth, has partnered with Studio Dragon, a Korean drama producer and distributor, to problem NFTs primarily based on its hottest Korean drama sequence. Initially, the collaboration will characteristic two exhibits, ‘Crash Touchdown on You’ and ‘Begin Up’.
The memorandum of understanding between the 2 entities was signed final August however made public at the beginning of this week. In a press launch, Crypto.com notes that the primary batch of NFTs will debut on February 8 and be primarily based on Studio Dragon’s artwork toy DearRo.
The DearRo artwork assortment is impressed by a dragon that has a passion for Ok-dramas and enjoys dressing up or imitating the principle characters of its favourite exhibits. The gathering will include 500 NFTs in whole. Following the discharge, nonetheless, two international drama IPs and 6 predominant character costume playing cards will probably be launched.
By means of this partnership, Studio Dragon goals to recurrently interact with followers by launching NFTs that introduce new Ok-dramas on a quarterly foundation.
We’re teaming up with #StudioDragon to carry Ok-dramas to the #NFT world! ✨
👀 Launching this week: #DearRo “Crash Touchdown on You” & “Begin-Up” NFT collections
Get the small print right here👇https://t.co/T0A1Yee925 pic.twitter.com/zEWHtD4f9i
— Crypto.com (@cryptocom) February 5, 2023
Crypto.com was In search of New Alternatives
Earlier than this MOU was struck, Crypto.com was trying to find alternatives within the Korean leisure business. In keeping with Patrick Yoon, Common Supervisor of the change in Korea, the partnership “will enable each firms to develop new methods for followers world wide to expertise Ok contents.” He goes on so as to add that “Crypto.com will proceed to collaborate with massive content material studios and administration firms on their IPs and introduce Korean tradition and humanities to our 80 million customers worldwide.”
Studio Dragon’s foray into NFTs is the most recent in a rising pattern of leisure firms primarily based in Korea exploring non-fungible tokens to work together with their large viewers. Not too long ago, main Korean music labels corresponding to HYBE, SM, YG, JPY, and Dice have all declared curiosity in NFTs and the metaverse.
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Basil is an avid fan of blockchain know-how and all its improvements, and he’s keen about sharing this narrative together with his viewers. He has spent over 5 years within the crypto house, specializing in analysis and creating Web3 content material for varied media shops across the globe.
