Three firms have introduced an alliance that can see them work collectively to construct a brand new mixed-reality platform. The information comes as Apple reportedly readies for a mixed-reality headset of its personal.
Apple iPhone rivals Google and Samsung have joined forces with Apple chip provider Qualcomm to “create a brand new period of extremely immersive digital experiences that blur the road between our bodily and digital worlds,” Qualcomm’s Cristiano Amon stated throughout Samsung’s Unpacked occasion.
The know-how will use Qualcomm’s Snapdragon XR know-how, with Samsung and Google including their “wonderful merchandise” and “experiences” to the combination, Amon continued.
Competitors heats up
That was as a lot because the announcement stated, TechCrunch (opens in new tab) notes. The occasion was mainly held to permit Samsung to announce its Galaxy S23 lineup. Nonetheless, the trio of firms additionally took the chance to announce the work they’re doing collectively.
Whereas none of them talked about it, Apple’s unannounced Actuality Professional mixed-reality headset loomed massive over the announcement.
Actuality Professional is anticipated to be introduced inside months, with the headset sporting a number of cameras and shows to permit Apple to weave collectively an augmented and digital actuality expertise that it hopes will likely be like no different. We have even heard claims that Siri will assist folks construct apps for the headset.
It appears clear that Google, Samsung, and Qualcomm are becoming a member of collectively to try to guarantee they’ve sufficient to compete with Apple and one other firm that is guess huge on the metaverse — Mark Zuckerberg’s Meta.
If the mixed-reality headset is the subsequent smartphone, might we already see how issues will shake out? If that’s the case, Google, Samsung, and Qualcomm ought to have the mixed software program, {hardware}, and silicon chops to compete with each Apple and Meta shifting ahead.
No matter occurs, we will make sure that the competitors to make the greatest VR headset is not going to be boring.
