LinkedIn is rolling out a brand new function that enables customers to schedule posts to ship at a later time.

The Microsoft-owned social community has seemingly been testing the brand new function for a number of months already, in accordance to at the very least one on-line report courting again to August, however plainly it’s now ramping up the rollout, in response to a rising variety of experiences throughout social media.

Matt Navarra, a social media guide and famend tipster, confirmed yesterday that he was now seeing the post-scheduling function contained in the Android app and on the LinkedIn web site itself. Internally at TechCrunch, it’s a little bit of a combined bag with a few of us seeing the function and others not, nevertheless it does appear to be restricted to the online and Android for now.

People who do have the function will see slightly clock icon beside the “publish” button inside the message compose field.

LinkedIn’s new message-scheduling function Picture Credit: Romain Dillet / TechCrunch

When the consumer clicks on the clock icon, they’re offered with an possibility to decide on a particular date and half-hourly slot that they wish to schedule their publish for.

LinkedIn’s new message-scheduling function: Select your time Picture Credit: Romain Dillet / TechCrunch

Entrepreneurs rejoice

Whereas tens of millions of entrepreneurs, influencers, and “thought leaders” the world over will little question rejoice at this new function, it’s value noting that related performance has been out there for some time already by means of third-party platforms resembling Hootsuite and Buffer. Nevertheless, not everyone seems to be blissful giving third-party platforms entry to their LinkedIn accounts for data-privacy causes — plus, native performance is sort of at all times extra handy, notably for individuals who solely wish to share a particular piece of content material to their LinkedIn followers.

In fact, native post-scheduling has at all times been a reasonably notable absence from such a widely-used social community as LinkedIn which claims some 875 million members globally. The likes of Twitter (by way of TweetDeck) and Fb have supplied scheduling for some time already, to not point out e mail shoppers resembling Gmail which let you ship messages when you’re quick asleep.

TechCrunch has reached out to LinkedIn for extra data on the brand new post-scheduling function, together with when everybody can count on to have entry. We’ll replace right here when, or if, we hear again.