Tamatem Video games is a pacesetter in publishing cellular video games within the Center East and North African (MENA) markets. And now it has launched a brand new funds and distribution platform.
Tamatem Plus is focused at serving to worldwide recreation builders develop and unlock the complete potential of the MENA cellular video games market.
Cellular recreation builders have confronted the recurring ache level of not with the ability to totally penetrate the Arabic-speaking market because of the difficulty of funds within the MENA area. Round 70% of the Arab inhabitants is underbanked and through the years worldwide gamers have shied away from increasing into the area resulting from difficulties in funds.
Worldwide recreation builders have struggled with totally accessing the big Arab inhabitants that doesn’t have entry to on-line banking leaving money as a well-liked fee technique within the area. Tamatem Plus is a one-stop answer that provides entry to an enormous community of common different fee strategies, from direct provider billing to e-wallets, and card and money funds for the good thing about each the developer and person.
Tamatem Plus presents Arab gamers the flexibility to high up their accounts utilizing their most well-liked native fee technique and due to this fact provides entry to cellular recreation builders to an untapped market.
“Introducing Tamatem Plus will basically change the course of the MENA cellular video games market,” mentioned Faisal Bitar, product principal at Tamatem Video games, in an announcement. “Not with the ability to entry a large portion of the Arab-speaking inhabitants resulting from fee points has been a continuing problem and ache level for worldwide gamers and recreation builders within the business. There’s nice eagerness to develop into the area primarily based on how profitable the MENA cellular video games market is nonetheless, fee strategies have at all times been a problem… And now with the introduction of Tamatem Plus, we are able to welcome a sea of
worldwide recreation builders to launch and develop their video games within the area.”
Tamatem Video games desires Tamatem Plus to unlock a complete market with a click on of a button. The seamless integration of the platform to each the builders and customers is one thing that has been lengthy awaited within the MENA cellular video games market and is now being delivered by the main cellular video games writer,
Tamatem Video games.
Amman, Jordan-based Tamatem Video games was based in 2013 when CEO Hussam Hammo realized the large hole in Arabic cellular video games obtainable within the MENA market. Tamatem was born with the aim of entertaining the area with content material that folks can relate to and perceive. In the present day, Tamatem stands because the primary Arabic cellular video games writer within the area with over 50 revealed video games, 150 million downloads, and seven million month-to-month energetic customers.
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