Blacksburg, VA — Torc Robotics has been named a winner in PR Every day’s Social Media & Digital Awards within the Staff of the Yr (In-Home) class.
PR Every day’s Social Media & Digital Awards celebrates the organizations, folks and groups that know the way to earn viewers consideration on-line. They’re persevering with to advance the fields of social media and digital communications, resulting in success for his or her organizations or purchasers.
Finalists on this yr’s program have been honored at a particular business occasion just lately on the Yale Membership in New York Metropolis, the place class winners have been additionally revealed. Be taught concerning the occasion and successful work right here.
Torc was chosen from a large pool of entries to obtain recognition as a winner in PR Every day’s Social Media & Digital Awards within the Staff of the Yr (In-Home) class for its social media consciousness marketing campaign surrounding their groundbreaking autonomous trucking know-how growth.
Torc revamped its social media technique in 2023, aiming to construct business management and unfold consciousness about autonomous trucking. By way of progressive and data-driven techniques, together with video content material and a extra strategic, constant posting cadence, Torc achieved important development, with 10M+ impressions and a 264% viewers enhance. This marketing campaign was designed not solely to tell but additionally to foster a deeper understanding of autonomous trucking by delivering clear, genuine info and showcasing the know-how’s potential.
“Congratulations to Torc Robotics,” mentioned Brendan Gannon, Senior Advertising Supervisor for Awards Packages at PR Every day. “Your progressive and impactful work within the digital area really units you aside. PR Every day is proud to acknowledge their efforts.”
“Successful this award displays our dedication to bridging the hole between complicated know-how and public notion. mentioned Jane Bailey, Vice President of Advertising & Communications at Torc Robotics. “By leveraging our social media platforms as academic instruments, we purpose to demystify autonomous trucking, construct credibility and interact with our rising group,”
Torc Robotics has been acknowledged for its accomplishment in a particular write-up on PR Every day’s internationally learn information web site.
About Torc Robotics
Torc Robotics, headquartered in Blacksburg, Virginia, is an impartial subsidiary of Daimler Truck AG, a worldwide chief and pioneer in trucking. Based in 2005 on the beginning of the self-driving automobile revolution, Torc has over 18 years of expertise in pioneering safety-critical, self-driving purposes. Torc provides a whole self-driving automobile software program and integration resolution and is at present specializing in commercializing autonomous vans for long-haul purposes within the U.S. Torc operates check amenities in Albuquerque, New Mexico, and engineering places of work in Austin, Texas; Stuttgart, Germany; and Montreal, Canada. Torc’s objective is driving the way forward for freight with autonomous know-how. Because the world’s main autonomous trucking resolution, we empower distinctive workers, ship a centered, hub-to-hub autonomous truck product, and supply our clients with the most secure, most dependable, and cost-efficient resolution to the market.
About Ragan Communications and PR Every day
Ragan Communications has been delivering trusted information, coaching and intelligence for greater than 50 years to inner and exterior communicators and enterprise executives through its conferences, webinars, coaching, awards, subscriptions and its membership divisions. Its every day information websites—PRDaily.com and Ragan.com—are learn by greater than 600,000 inner and exterior communicators month-to-month.
